Demonstrators & Product Promoters

What They Do

Demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. May sell demonstrated merchandise.

Typical Tasks

• Provide product samples, coupons, informational brochures, or other incentives to persuade people to buy products.
• Sell products being promoted and keep records of sales.
• Keep areas neat while working and return items to correct locations following demonstrations.
• Demonstrate or explain products, methods, or services to persuade customers to purchase products or use services.
• Record and report demonstration-related information, such as the number of questions asked by the audience or the number of coupons distributed.

Key Skills

Work Activities

• Performing for or Working Directly with the Public
• Selling or Influencing Others
• Establishing and Maintaining Interpersonal Relationships
• Communicating with People Outside the Organization
• Communicating with Supervisors, Peers, or Subordinates